mega-navTasti D-Lite
challenge
Tasti D-Lite's vision is to be the world's leading provider of great-tasting, good-for-you desserts served in a customer-focused environment. Tasti D-Lite partnered with WD to refresh existing stores in New York City with their new look and brand, as well as create a décor package that was brand right for future stores.
solution
- 25 stores were refreshed and rebranded in less than 4 weeks with exceptional results
- Value engineered their existing design and created elements that kept the brand intent intact, but was affordable and scalable for various store footprints
- Offered the client a standardized process for the implementation of the new brand package, and one that could be completed cost effectively for their franchise community
