Leaders vs. Laggards in the Battle for Consumer Preferences in Physical and Digital Grocery Experiences
WD asked more than 2,000 grocery shoppers in 48 states to rate the physical shopping experiences of leading grocery brands—and to reveal how those experiences could be improved with digital tools. The result? An eye-opening snapshot of a pivotal moment in time, when consumers are going mobile as grocery stores are dashing to catch up.
For more information on this study please call 888.335.0014 or email us at TalkToUs@wdpartners.com.