"The Health and Wellness delivery model is undergoing dramatic change, forcing the need for innovative new models and better, consumer-driven experiences."
As a noted authority in consumer trends and consumer behavior, Dan's areas of expertise include experience strategy, brand strategy, market positioning strategy, consumer insights, and new concept development. Dan has over 30 years of experience in consumer marketing and customer experience innovation for Fortune 500 companies. Building on WD's experience and expertise, Dan provides clients with a unique customer-driven holistic journey perspective and future-facing concepts to address the converging forces impacting the Health & Wellness market.
Dan has been frequently quoted in national and international media outlets including The Wall Street Journal, Fortune, Business Week, ABC News, CNBC-TV, BBC Radio, and National Public Radio, among others. He also has extensive experience speaking at various industry and trade association audiences and was named to Shopper Marketing magazine's Who's Who in Shopper Marketing.
During his career, Dan has led and conducted consulting programs with hundreds of leading brands in a diverse range of industries and categories, including: The Home Depot, Walmart, eBay, T-Mobile, Chick-fil-A, Bloomingdale's, Macy's, AutoZone, S.C. Johnson, Johnson and Johnson, Pepsi, Pfizer and VF.
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