Omni-Channel is BS
There is an ever-present buzz swirling around the idea of omni-channel marketing in today’s retail landscape. Brands are being told they must have an omni-channel plan that stretches across mobile apps, websites and brick-and-mortar stores in order to stay competitive among an increasingly savvy and curious consumer base.
We say that’s BS!
In this Issue
- Omni-Channel is BS: It’s About Doing the Right Thing
- An Open Letter From A Millennial
- Would you Shop at a Store or Restaurant that had no Visible Associates?
- Electrolux Showroom Experience: Step Into Our Kitchen and Be Inspired
- What If Your Manager was a Robot Powered by AI?
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