Wayfind Issue 47

Digital First – Why It’s Essential


Last year was one for the history books. 2020 was the great accelerator for retail, healthcare, restaurants, grocery stores and more, and it was all driven not by a pandemic, but by the consumer. The consumer’s wants, needs, desires, fears and whims required brands to react quickly and this year will be no different. In this issue we explore what the consumer wants across various industries and how brands can rise to the challenge.

In this Issue



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