A Bountiful Harvest

Harvest Table / Aramark

What did we do?

Refreshed the Harvest Table brand to tell the real story behind Aramark’s stand-alone premium food service offering

Developed a multi-channel digital content strategy and messaging to drive deeper engagement and storytelling

Refreshed all brand and marketing materials, including a new website, digital content series, and environmental graphics

Led and produced the brand’s internal culture model and created materials to engage employees

Save us a seat at the Table


Strategy

Created a multi-channel content strategy that ensures content is relevant, timely and aligns messaging to each audience

Harvest Table/Aramark
Harvest Table/Aramark

Design

Designed a cohesive brand content story from the website to video to email campaign to digital menu board

Digital

Positioned digital content (website, email, blog & video series) as lead creative that personified the brand, showcased campus programming, and featured key partners

AAF Silver ADDY winner for "Growing Together" video