Nike
Standardizing Store Operations Manuals to Drive Consistency & Growth
Nike Store Operations needed a more efficient way to manage day-to-day processes across its global fleet. Hundreds of outdated training modules and inconsistent documents were slowing store teams down. Togeth... Read Moreer, we overhauled the system—developing a standardized, scalable operations manual that drives clarity, consistency, and growth across every location.
We analyzed every step of Nike’s store operations journey to pinpoint friction and inefficiencies. By simplifying content, clarifying standards, and creating concise, searchable modules, we delivered a system that empowers associates to find what they need fast—and deliver consistent performance across stores worldwide.
To make the new system sustainable, we developed a digital platform that allows Nike to update, review, and share procedural information with ease. This future-ready framework transforms complexity into clarity—creating a living playbook that evolves alongside the brand and strengthens operational excellence for years to come.
