7-Eleven

7-Eleven
7-Eleven
7-Eleven
7-eleven
7-Eleven

Challenge

7-Eleven teamed with WD Partners to evaluate and develop a new store experience that aligns with their ever-evolving customer base.

Solution

  • Updated the overall store design
  • Refreshed graphics, signage, fixtures, and store layout to accompany the community engagement themes
  • Redesigned the logo, brand identity, store design, graphics, signage, fixture design, and store layout to accompany the new healthy offering and community engagement themes
  • Developed a foodservice layout to maximize efficiency and speed
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Events

IIR Shopper Insights in Action Conference
7/14-16, Chicago

International Retail Design Conference
9/3-5, Miami

Design:Retail
9/18-20, Savannah

Shop.org Summit
9/29-10/1, Seattle

NRA Marketing Executives Group
10/28-29, Atlanta

MUFSO 2014
10/5-7, Dallas

Shopper Marketing Conference
10/21-23, Minneapolis

Greenbuild
10/22-24, New Orleans

Autodesk University
12/2-4, Las Vegas