7-Eleven teamed with WD Partners to evaluate and develop a new store experience that aligns with their ever-evolving customer base.
- Updated the overall store design
- Refreshed graphics, signage, fixtures, and store layout to accompany the community engagement themes
- Redesigned the logo, brand identity, store design, graphics, signage, fixture design, and store layout to accompany the new healthy offering and community engagement themes
- Developed a foodservice layout to maximize efficiency and speed