What did we do?
Created a banking experience for the 21st century driving brand relevance and engagement with customers
Designed a space that develops an undeniable presence in the heart of the city’s financial district
Created a new format that further engages with the community and strengthens business relationships
Provided versatility using a multiuse workplace that encourages collaboration while allowing for private meetings
Unfortunately, money still doesn’t grow on trees
Empowered everyone from customers to associates to seamlessly build relationships grounded in transparency and integrated expertise
Redesigned the branch experience and created a new brand identity and brand book