Even if it's not measured yet, all signs suggest that Gen Alpha's influence and impact on those within their world is high. In this POV, we're diving into the inner-workings of Generation Alpha and looking to uncover how they're influencing the world and how brands should react. Read the full POV to learn: What Generation […]
Vertical: Retail
Is Every Store a Flagship?
Once revered, a prototype symbolized a brand’s capacity to reinvent itself while maintaining a connection to its customers through thoughtful and consistent brand experiences. A successful prototype captured a brand's essence, telling a cohesive story within their fleet and offering all customers the same level of experience no matter where they lived. Today, the reality […]
Is Your Brand Experience Living Up to Expectations?
In today's hyper-competitive marketplace, brands face the daunting challenge of meeting ever-changing consumer expectations. With a continual stream and oversaturation of technological advancements and innovations, brands are expected to be everything, everywhere, all the time, making the challenge to keep up more difficult than ever. Function vs Emotion Amid the constant innovation, we always look […]
Is Every Store a Flagship?
In today’s competitive retail landscape, every brand aims to create flagship experiences that resonate with customers. But what exactly makes a store a flagship? And how can brands replicate a flagship experience across diverse footprints, geographies, and investment levels? According to Jay Highland, EVP of Creative at WD, flagships are the best example of a […]
Shaping the Future of Commerce
Retailers, brands, and digital giants gathered at ShopTalk for a supercharged conference aimed at shaping the future of commerce. With an impressive turnout of over 10,000 attendees, the event buzzed with excitement over the shifts happening in consumer behavior and tactics to engage them effectively through AI and across various experience touchpoints. Amidst the dynamic […]
Winning in Today’s Retail Ecosystem
In today’s retail landscape, brands and retailers must overcome a myriad of hurdles, from inflation to supply chain disruptions to the changing needs and desires of new demographics and generations in order to maintain a competitive edge. Just to name a few. How can retailers expect to keep up and thrive in the next quarter? […]
Big Box Should Sell Resale Goods in Stores
By now, most retailers are aware of the potential benefits of selling used or recycled merchandise. Customers want it, inflation wants it, the environment wants it, and PR especially wants it. Many sources have predicted resale to be a multi-billion-dollar business to the tune of $350 billion globally and $70 billion in the US in […]
Protecting What Matters Most
Comprehensive Fire Protection Services Throughout WD’s history, we’ve sought to provide business-right and innovative solutions to our clients. To stay ahead of the game and meet clients’ evolving needs, we’re constantly expanding our service offerings, hiring top experts to do everything from visual merchandising, to foodservice equipment specs, to BIM consulting and architectural, structural, civil, […]
The 10 Best Retailers in New York City Worth Visiting
The National Retail Federation’s (NRF) showcase in New York City provided a captivating glimpse into the dynamic world of retail. Here’s a closer look at the 10 standout brands and their innovative approaches to creating immersive and memorable experiences. 1. Aimé Leon Dore – Mulberry | 224 Mulberry St, New York, NY 10012 Renowned as […]
Empowering Women in Sports
A New Era In recent years, the sporting industry has witnessed a significant transformation, as retailers and manufacturers are now actively prioritizing the women’s sports market. They are keenly attuned to the various facets of her sport lifestyle, encompassing performance, community, and daily life. This shift marks a departure from the days when sports gear […]
